Marketing management analyses and researches various aspects of  consumer behaviour including targets markets, advertising and promotional strategies. Students will learn to identify consumer needs and trends through understanding consumer behaviour including pricing and pricing strategies. 


Upon successful completion you will have obtained a highly valuable single subject diploma. This certificate combined with other awards can lead towards University entry to first or second year. Holders of this fully accredited  qualification  greatly increase their chances of employment and promotion within a related sector. 

Marketing Management

course type
Number of Weeks
    • Applicants must have Leaving Certificate, LCA or equivalent.

    • Holders of a QQI Level 4 Award are also eligible to apply.

    • Mature learners (over 23) may be exempt from the above academic requirements.

    • In addition applicants will have to undertake an interview

    • Funding available for social welfare recipients